Apr 6, 2015

New Logo & Portfolio Site

If the path to become a successful artist is like climbing a mountain, I feel like I've just built my base camp. I purchased gantian.se a while ago and have been building my portfolio site one brick at a time, and now it's on!

So, take a look - if you see something that looks weird or spots a spelling mistake somewhere, I would love to know - I might have been working on this long enough to develop a blind spot or two :) 


I completed the logo before the website and have grown quite into it since. My Chinese name is 甘甜(ɡān tián, family name and then given name), which also happens to be an adjective meaning sweet

I wanted to incorporate my name in the logo without it looking too Chinese. Starting with a few basic pencil sketches, I decided to try out different colors, fonts and layouts in Photoshop instead. 


I did some crowd-sourcing on my personal FB page (thanks, guys!) and finally decided to go with the first one. To my eyes, it's the most interesting design of all four, but why stop there? Or, what's a printmaker without a handmade logo?

I carved out the design with the 甜/tian in two different boldness so I have more to work with digitally.


I scanned the imprint, cleaned it up a little, duplicated the right part and added color in Photoshop - bright red and blue combined with a very dark gray.

I made a vertical and a horizontal logo for different purposes. Right now on my portfolio site I'm using the horizontal design above the top navigation bar. 


Et voilà! You'll find process photos on my portfolio page with some other logos I designed. If you like what I do and would like me to be a part of a project you're working on, get in touch: email me, or use the contact form on the right :) 

Happy Easter!
/Tian

2 comments:

  1. That is a lovely new logo, Tian. I bet you had a hard time picking it out from the rest of the bunch, as the yellow logo does the trick just as well, although the new one does have its certain appeal and distinction. Anyway, it was delightful browsing through your new portfolio. I hope you keep it posted with more art updates. Thanks for sharing that! More power to you! :)

    Russell Beck @ 5 Star Brand

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  2. A portfolio site is about promoting your work and you. Nobody would know about you and your brand until and unless you are not going to showcase it. Even if you are developer, designer, writer, photographer or other kind of creative person, it is very important to have a portfolio website. See more game programmer portfolio website

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